Case Studies

How we ship campaigns that actually perform.

A working set of recent campaigns — the problem, the creative direction, the visual system, the output, and the result.

Aurora — Editorial Fragrance Capsule
Product Campaign

AuroraEditorial Fragrance Capsule

Problem

A 6-week shoot window collapsed to 10 days, with assets needed in 11 formats.

Creative Direction

Editorial macro fragrance shots — Helmut-Newton lighting, hand-blown glass, silk drape.

Visual System

Hero palette: ink, bone, copper. Set: monolithic stone. Locked character continuity.

Final Output

1 hero film, 38 hero stills, 240 social cutdowns, 12 OOH masters in 9 days.

Campaign Assets

Hero film, social cutdowns, OOH masters, paid creative pack.

Results / Outcome

+312% CTR on Meta vs. previous capsule. PR pickup in 6 outlets.

Nightform — Outerwear Drop
Fashion / Brand Film

NightformOuterwear Drop

Problem

Drop launch with no shoot budget after a model fell through.

Creative Direction

Cinematic city-rain narrative — long lenses, neon spill, slow-motion fabric.

Visual System

Locked talent likeness, locked fabric texture, locked color grade across 14 scenes.

Final Output

60s hero film, 4 product reels, full lookbook in 11 days end-to-end.

Campaign Assets

Hero film, social cutdowns, OOH masters, paid creative pack.

Results / Outcome

Sell-through in 72 hours. 4× ROAS on launch creative.

Velocity — Footwear Launch
Performance / D2C

VelocityFootwear Launch

Problem

Performance team needed 200+ on-brand variants for paid testing.

Creative Direction

Studio-clean SKU heroes with rotating sets, ratios, ambient lighting and props.

Visual System

Pipeline-locked SKU library that runs continuously off the product spec.

Final Output

240 image variants, 60 video variants in 7 days, refreshed weekly.

Campaign Assets

Hero film, social cutdowns, OOH masters, paid creative pack.

Results / Outcome

CPA down 38%. Best-performing creative ever shipped for the account.

Obsidian — Automotive Reveal
Hero Commercial

ObsidianAutomotive Reveal

Problem

Reveal teaser needed before the prototype was even photographable.

Creative Direction

Underground reveal — long takes, volumetric haze, anamorphic flare.

Visual System

Vehicle digital twin trained from 30 ref shots; lighting locked to the brand book.

Final Output

30s hero, 6 social bumpers, 4 OOH stills delivered before unveil.

Campaign Assets

Hero film, social cutdowns, OOH masters, paid creative pack.

Results / Outcome

Teaser hit 4.2M organic views in 96 hours; reservation list +180%.

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Want a case study on your brand?

We take on a small number of brand partnerships per quarter. If you're shipping something that deserves better visuals — let's talk.