Case Studies

Receipts, not vibes.

Skincare · Brand & Campaign

Lumen Skin: A serum line that sells out in 48 hours.

We built a full visual world — AI-generated bottles, cloud-soft editorial photography, and a 12-asset launch campaign. Every visual was produced in our Crazzy Lab pipeline.

+812%

Pre-orders vs forecast

48h

Sell-out window

1.4M

Organic impressions

Time-tech · Surreal Campaign

Time&Co: melting clocks for a brand about slowing down.

A surrealist out-of-home and social campaign generated end-to-end with AI image and motion tools, hand-edited by our creative directors.

12M

Earned impressions

9 days

Concept → launch

4.7×

ROAS on paid

FMCG · Packaging System

Halo Beverages: 24 SKUs, one Friday.

Generative cover art, a modular packaging system, and a launch microsite built and shipped in under three weeks.

24 SKUs

Shipped in 18 days

−72%

vs traditional agency cost

Top 10

Beverage launch of the year

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